“INCLUDE THE CUSTOMER IN ALL THE CHOICES THEY MAY FACE”
Financial advisor Jore prefers to keep his advice as simple and understandable as possible, in “Jip-and-Janneke language”. Because if the customer doesn't understand, they can't make informed choices. While they are desperately needed when buying or renovating a home. “Include the customer in all the choices they may face”, is his advice. According to Jore, sustainable choices are indispensable in this regard.